App Marketing Conversations: the new iPhone 5c and iPhone 5s
Apple released two new iPhones – how does this impact marketers? In this installment of App Marketing Conversations we talked about the new Apple iPhones and discussed if they impact mobile marketers’...
View Article3 Ways to Rank Higher in the Apple App Store
It’s common knowledge at this point that ranking higher in the App Store is a key ingredient to accelerating your app business’s growth. However, with more than 1,000 apps being launched every day,...
View ArticleApp Marketing Conversations: Q4 & Holiday Planning
The holidays are almost here and App Marketers have to prioritize! In this installment of App Marketing Conversations we talked about the upcoming holiday season and how important it is to prioritize...
View ArticleApp Marketing Conversations: Holiday 2013 Recap
2013 Holiday Trends for Mobile Consumers – Sales Data Showing Rise in Mobile Commerce In this installment of App Marketing Conversations we talked about consumer trends during the holiday season and...
View ArticleApp Discovery Enhanced With Paid Search in the Google Play Store
Google announced yesterday that it will soon add a familiar feature to the Play Store: Paid search results. This announcement came one day after Fiksu reported that mobile customer acquisition costs...
View ArticleQuick Tips for Marketing Your Mobile App in the Apple App Store
Created an amazing iOS app but don’t know how to reach potential customers in the Apple App Store? Looking for marketing strategies for your iOS app? You’ve come to the right place! There are many...
View ArticleUsing In-App Deeplinking To Promote Native App Content
Remember, back in the nineties, when Google and other search engines didn’t exist yet? Back then, the only way for a user to reach another web page was via a hyperlink. All web users had, in terms of...
View ArticleThe Anatomy of a Top Mobile App
Last month, we combed through the free app top charts in both the U.S. Apple App Store and the U.S. Google Play Store for a few “Mad Science” experiments in App Store Optimization and App Store...
View ArticleHow to Prepare for the 2019 App Store Holiday Shutdown
‘Tis the season for the annual App Store holiday shutdown. Every year, Apple implements a code freeze on all mobile apps where no new app submissions or app update submissions will be processed. The...
View ArticleHow Advantis Credit Union Uses In-App Mobile Surveys to Drive Product Roadmap...
In the banking and financial industry, the best place to gather customer feedback is typically in the app stores. However, this feedback is hard to aggregate, analyze, and act upon — especially when...
View Article
More Pages to Explore .....